LEGO Expands Into In-House Video Game Development

LEGO has been a household name in video gaming for decades, but up until now, the company has relied on external studios to bring its brick-based worlds to life. That’s about to change. The toy giant is assembling its own in-house game development team, a move that signals a major shift in strategy for one of the world’s most beloved brands. With the massive success of LEGO Fortnite, which has drawn in 89 million players, LEGO is now doubling down on its digital future, investing heavily in software development to take greater control over its gaming experiences...